Bikers, Boots and CODE

By Boot Girl Myra

In the world of animated gaming, everyone seems to have a job.  Whether it’s playing Farmville or Black Ops, the characters appear to be gainfully employed by someone, or at least there’s the assumption that work is getting done.    Work is a valuable part of life.  Not just for the money but for the sense of making a contribution to this world.  In the animated realm it would seem the characters have a sense of purpose in “knowing they entertain you” as far as their animated selves can think!

Little wonder that with unemployment at 9.2% in recent Bureau of Labor and Statistics reports, the feeling of making a contribution and having a sense of purpose for many is a strain and frightening in terms of thinking about a future.  Those numbers are far worse for veterans.  Unemployment for all veterans is at a staggering 13%, and for those of the Gulf War II Era, is 9%.

You may be wondering what that has to do with the upcoming Boot Ride in Los Angeles  on August 28th with the cast of Sons of Anarchy.  You get the biker part, it is in LA afterall, but an important element to this event is the CODE:  Call Of Duty Endowment.  The makers of Black Ops, our friends at Call Of Duty, have a charity that directly benefits military.  CODE as it is known, is on a mission to assist veterans in finding civilian jobs upon their retirement from the military.  This kind of work is music to the ears of the Boot Campaign, which exists to thank and value military by wearing boots and providing funds to partner charities working with the nation’s wounded heroes.

The best part of partnerships like this is the far reaching impact it has for military heroes, whether jobless, injured or both.  It will all be done in fun and enjoyment of being together, but the meaning has a much deeper purpose by raising awareness of the needs of our military.  Biking down Sunset Boulevard with members of the cast of Sons of Anarchy, is not a computer generated game but the real deal.  Although at the end of the ride, you may pinch yourself wondering if it was a dream. Not to fear, you can take a moment and drink in the memory at the Happy Endings Bar and Restaurant, and enjoy some BC/SOA/CODE company.

For More Information on the Bike Rally visit www.bootride.com

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About BootCampaign

The Boot Campaign is a grassroots initiative started by five women from Texas known as the Boot Girls. The Boot Campaign is a new way Americans can show their support for our active duty service members and veterans. This grassroots campaign has captured the attention of American celebrities and civilians – from professional athletes, politicians, country music stars and more – and is quickly gaining momentum. Money raised will support troops and veterans through the work of the Lone Survivor Foundation and other charities.
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